TikTok Money Calculator - Creator Rewards & Brand Deal Earnings
Creator Rewards and sponsorship estimates from your views and followers.
Updated October 2026
Creator Rewards Program / month 300,000 qualified views (videos over 1 minute, For You feed) | $120 – $300 |
Per 1,000 qualified views | $0.40 – $1.00 |
Brand deal per sponsored video depends on engagement, niche and usage rights | $125 – $625 |
✓ Meets the usual Creator Rewards thresholds (10,000 followers and 100,000 views in 30 days).
Estimates from public creator reports. TikTok does not publish fixed rates, and payouts vary by country, watch time, originality and search value.
Private by design: your files are processed on your own device and never uploaded.
How to use
- 1 Enter monthly views and followers.
- 2 Choose your main audience region.
- 3 Set the share of views that qualify (videos over 1 minute in the For You feed).
- 4 Read the monthly Creator Rewards estimate and the brand deal range.
How the Creator Rewards Program pays
TikTok's Creator Rewards Program pays for qualified views on original videos longer than one minute, roughly $0.40 to $1.00 per 1,000 qualified views for US audiences according to creator reports, lower elsewhere. Views from the Following feed, ads and very short videos do not count. Watch time, originality and search value raise the rate.
Brand deals usually pay more
Most TikTok income comes from sponsored videos. A common range is $5 to $25 per 1,000 followers per video for accounts with healthy engagement, more for high-value niches and with usage rights. A 50,000-follower creator might charge $250 to $1,250 per video.
Eligibility
You need to be 18+, have at least 10,000 followers and 100,000 video views in the last 30 days, live in a supported country and have a personal account in good standing. Shop affiliate, LIVE gifts and subscriptions are separate income streams.
Guides that use this tool
Questions
How much does TikTok pay per 1,000 views?
About $0.40 to $1.00 for qualified views from US audiences; often $0.05 to $0.25 elsewhere.
How much does TikTok pay for 1 million views?
Roughly $400 to $1,000 if most views qualify and come from the US.
Do short videos earn money?
Not through Creator Rewards; videos must be over one minute.
Is the calculator accurate?
It is an estimate from public reports; TikTok does not publish rates.
What about TikTok Shop?
Affiliate commissions from TikTok Shop are separate and can exceed Creator Rewards.
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